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Porsche Gobi Desert Experience 2025

The Desert Demands a Legend. Answer the Call.

The Gobi Desert Experience is a two-day extreme off-road driving  experience across part of the Gobi Desert around Hami, Xinjiang.

Part of the route is also the same as that used on the “Peking – Paris Motor Challenge”  event.

Perhaps in contrast to one’s imagination, unlike the expansive sandy dunes of the Sahara, as well as sand, the Gobi Desert is also characterized by exposed rock, gravel strewn plains and dramatic mountain ranges.

From soft dunes to rocky trails, salt flats to gravel beds, every terrain demands new skills.

In the Porsche Cayenne, you’ll face the Gobi raw, unfiltered, and alive – where real skill is forged, and true drivers are made

Event Overview

Location: Hami City, Xinjiang Uygur Autonomous Region, China

Date: 11 - 29 September 2025

  • Wave 1: 11-14 Sep
  • Wave 2: 14-17 Sep
  • Wave 3: 17-20 Sep (wave 3 is reserved for guests who need to apply for Chinese driving license)
  • Wave 4: 20-23 Sep

Capacity: 36 driving slots per wave, 3 driving participants/car

Fleet:

  • Cayenne (main rally vehicle)
  • Macan BEV (special stage vehicle)
  • 911 Dakar (special stage vehicle)

Route & Itinerary

.

Arrival Day

  • Individual arrival at Hami Airport, Xinjiang
  • Welcome Dinner and overnight at Hami Hampton Hotel

1st Driving Day  | 8.7hrs Driving

  • Breakfast at Hotel, check-out
  • Drive to Nanhu Desert
  • Simple lunch at Nanhu Desert
  • Drive to the Nuoer Tribal
  • Drive to Hong Liu Tan Hotel
  • Outdoor dinner
  • Overnight at Hong Liu Tan Hotel

2nd Driving Day | 9.8hrs Driving

  • Drive to Observation Deck and breakfast
  • Drive to the “Great Wall”
  • Simple outdoor lunch at the “Great Wall”
  • Drive back to Hami Hampton Hotel and refresh
  • Shuttle to Xinya Winery for farewell dinner
  • Overnight at Hami Hampton Hotel

Departure Day

  • Breakfast at hotel, check-out
  • Shuttle transfer to Hami Airport

Price & Content

Gobi Desert Experience Service include:

  • A 2-day extreme off-road driving programme (Following a route across the desert exclusively designed by Porsche Experience)
  • Desert Driving Training
  • Porsche vehicles
  • Team of Porsche Instructors
  • 3 nights accommodation including breakfast
  • 2 simple lunches in the desert, 3 dinners including a desert dining experience
  • Hami local transportation (Hami Airport, Hotel, Dinner Venue)
  • On-site photographer
  • Welcome package

Driving Participant: ¥ 39,911 / pax (Tax included) | 3 Driving Participants / Car

Non-Driving Companion: ¥ 7,911/pax (Tax included)

Optional Package – Desert Roof Tent Camping

  • 1 night in roof tent overnight opportunity – subject to local whether situation
  • 2 pax sharing 1 roof tent

 Price: ¥ 5,600/Tent (Tax included) | max. 2 pax/tent, limited slots

Important Notice

Please Read Before Registering

The Porsche Gobi Desert Experience is a unique and demanding adventure. Our highly trained instructors and support team will make every preparation to ensure your safety throughout the journey. However, this is a remote and unpredictable environment, and conditions such as extreme heat, sandstorms, and unmarked terrain cannot be fully controlled.

Participants will be required to drive across tough desert landscapes and may need to assist with tasks such as vehicle recovery if a car becomes stuck. This is a physically active experience, and all participants must be in good health and fully prepared to engage in all aspects of the programme.

Once the group enters the desert, returning to base is not easily possible. All participants must be mentally prepared for the challenge ahead, ready to adapt, and fully committed to seeing the journey through. Resilience, focus, and teamwork are essential to completing this unforgettable experience.

Additionally, while the Porsche Experience team will uphold the highest standards of coordination and care, we kindly ask for your understanding regarding the remote nature of this event. In Hami and the desert regions, five-star accommodation and luxury dining are not available. Facilities will be clean, comfortable, and carefully chosen to support the journey - but the focus of this experience is on challenge, authenticity, and exploration, not luxury.

After all, legends are not written from the comfort of the road…